Hi, I’m Char - so happy to meet you. I’m owner of a B2B creative agency for 18 years, boutique, luxury-focused, nimble, and responsive to industry needs. I believe in people. Together we create exceptional.

MY NICHE

People-centric, niche-focused high-end brands. Luxury brands, leaders in their industry. High standards, experience-focused, aware of trends and trend-setting, creative, out-of-the-box thinkers, willing to step to the edge. Businesses who are willing to have hard conversations, willing to know who they are and why they exist, and how that translates into every decision. Companies who are willing to make changes to live their values and integrate their culture. Who value outcomes and strategic processes, prioritizing their internal environment with external results.

I’m a connector, visionary, and integrator. Always ready to jump in and go. I love collaborating with others to create incredible work that makes a difference.

WHAT EXCITES ME
Visioning, seeing what could be. Identifying opportunities, enabling action towards them, and providing clarity on the why, what, and how. Articulating the purpose, direction, and method through collaborative efforts, fostering synergy and harnessing the collective power of the team. Recognizing that each individual contribution enriches the collaborative process, resulting in outcomes that surpass the sum of individual efforts. Design that activates and captures minds, hearts, and imaginations. Stories that move people, that ultimately create a feeling and connection that stays with us.


HOW I LEAD
I am an Intuitive, collaborative leader who trusts in team strength. I lead others to lead themselves. Recognizes that we need each other to fully empower results. A creative foundation that leads to innovative objectives, resulting in a team atmosphere with momentum for increased movement. This connects to essential brand conversion as it invites evolution and seamless growth for sustainable long-term viability. Psychologically safe environment, based on deep listening and respect. Collaboration is permission for each team member to fully engage and actively contribute to shared success.


I WANT ENVIRONMENTS THAT…
Allow for autonomy, authority, and decision-making, in a trust-centric, high-performance, forward-thinking, fast-paced environment. A system that also appreciates that good things take time and sometimes slower is faster. Encourages curiosity, exploration, and innovative thinking, fostering an environment where where there is a willingness to try new and creative paths.

GIVENS
Observation, curiosity, deep listening - question-asker, I approach situations without assuming outcomes. Possess an innate ability to see inconsistencies and uncover both easy and hidden solutions. Response vs react. Agile and aware of what is and responds in the moment for the desired outcome.  Driving towards excellence and what could be better. Deep contentment in the present but are driven to not be here and continue to make things better. Value of people, seeing strengths in people and calling that forward. Cultivate environments that validate individuals and promote collective growth. Recognizing the importance of purposeful connection, prioritize it as a fundamental element for achieving team success.

CONTINUED RELEVANCE
Committed to ongoing education to stay at the forefront of market trends, best practices, and industry dynamics through courses, intensives, executive-level coaching, mastermind groups, and collaboration with top-tier business leaders, industry experts, and investors. International cultural understanding and awareness through immersive travel in Spain, Italy, and other destinations. Certified in Somatic Breathwork and Team Energetics through David Elliott Training and in Somatics with the Strozzi Institute.

My Ideal Position

Creative directing and executing brand strategies, prioritizing seamless integration into company culture. Aligning internal team experience with external customer experience for synergy to assure consistency and excellence. Fostering an environment of brand ambassadors. Design that activates and captures minds, hearts, and imaginations. Understanding the nuances of the human spirit drives brand connection. Championing brand-consistent marketing strategies and anticipating industry trends. Driving high-performing teams to deliver results and elevate client experiences. Building strategic relationships and foster a culture of collaboration and continuous improvement and innovation. Environments of resilience and emotional intelligence. I thrive in fast-paced, team-oriented environments. Full-cycle brand management, ensuring consistency for exceptional results at the internal and external intersections.

I’d love to hear from you. Say hello.

char@char-co.com
717.644.7359

Currently based in PA.